Each year marketers have to find new and creative ways to be at the forefront of their competitors. This year video marketing will play a huge part of content marketing. Here are some of the trends to keep an eye on this year and beyond.
• 97% of marketers said videos helped user better understand their services
• Mobile first videos will be the norm
• 78% of people watch videos weekly and 55% everyday
• 50% of internet users are looking for videos related to their next purchase
• 80% of landing pages saw a increase in conversion after adding a video